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Application-Driven Analytics: Defining the Next Wave of Modern Apps

The digital economy demands smarter applications and faster business insights. To meet these demands, analytics has to be “shifted left” to the source of the data, to the applications themselves. We call this shift application-driven analytics. And it’s a shift that both developers and analytics teams need to be ready to embrace.

In this paper, we will define application-driven analytics along with its use cases and business drivers. We’ll then discuss the foundational capabilities needed to deliver on smarter apps and real-time business insights before wrapping up with examples of customers already on this journey.

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